Wilson

Work Location: Hybrid

Position Type: 8‑month contract (high potential for extension)
Location: Toronto, Canada
Compensation: $90 (T4) to $105 (INC) per hour

Our client, a Fortune 500 organization, is seeking a Communications Manager. This is a key leadership opportunity for a high‑performing, collaborative communications professional who will act as a strategic partner to the Canadian business. The successful candidate will shape the brand narrative and enhance reputation through integrated public relations, social media, and influencer strategies.

Key Responsibilities

• Own the integrated communications vision and strategy, including public relations, social media, and influencer marketing, in collaboration with senior stakeholders and agency partners
• Act as a trusted advisor to internal leaders, building strong relationships to ensure alignment and drive business outcomes
• Develop integrated, end‑to‑end marketing and communications strategies with cross‑functional teams
• Define KPIs and oversee the creation of comprehensive campaign performance reports, translating insights into actionable recommendations
• Collaborate with marketing and communications teams across borders to ensure alignment
• Lead public relations strategy, managing PR agencies and building key media relationships to secure impactful coverage
• Oversee development and execution of a data‑driven social media strategy to increase brand visibility, engagement, and business growth
• Manage the influencer marketing program from strategy and identification to execution and performance analysis
• Monitor social media trends, conversations, and competitor activity to identify opportunities and inform content and PR strategies
• Manage budgets for social media, influencer, and PR programs, ensuring optimal resource allocation

Qualifications & Skills

• 8–10+ years of progressive experience in a fast‑paced corporate or agency environment (consumer tech or financial sectors preferred)
• Proven track record developing and executing innovative, integrated communications strategies that increase brand awareness and customer consideration
• Extensive experience managing influencer programs from strategy through analysis
• Demonstrated expertise in leading social media strategy with deep knowledge of major platforms and their audiences
• Exceptional ability to influence and collaborate with cross‑functional teams and senior leadership
• Strong analytical skills with the ability to leverage data to inform strategy and measure ROI
• Excellent written and verbal communication skills, including the ability to craft compelling narratives and present to executive audiences
• Hybrid role based in Toronto, requiring three days per week onsite