WilsonHCG

Work Location: Hybrid, 1 day from office

Position Type: Contract, 12 Months (higher potential for an extension)

Location: Toronto, ON

Compensation Range: $34.00/hr to $43.00/hr

Our leading financial client is seeking a Marketing Communications Manager to join the team. This position assists with marketing campaign project delivery for Credit Cards targeted digital communications, including managing workflow and deliverables from external 3rd parties such as marketing agencies, media companies and production suppliers.

Responsibilities: 

• Deliver against the strategic 1–2-year marketing plan that is aligned to business revenue targets – within the allocated marketing budget. Monitor and manage plan through regular updates as necessary.
  
• In partnership with the Director and Senior Director, manage the development and delivery of the strategies and marketing tactics (offer, creative, target audience, channel) to meet business targets.
  
• Work collaboratively across the Marketing teams and Marketing Solutions & Client Offers, and lines of business to ensure effective growth of the overall line of business revenue plan.
  
• Build and develop relationships with the key business contacts to become a trusted and valued partner in their business growth (breadth and depth of business knowledge)
  
• Responsible for the creative development and the internal approval process, including legal and compliance reviews, for assigned direct marketing initiatives.
  
• Ensure all marketing activities support the brand and are brand compliant.
  
• In partnership with the lines of business, be the subject matter expert on all competitive engagement insights and ensure proper integration of findings.
  
• Leverage, promote and employ analytics to deliver measurable and profitable marketing initiatives – imbedding results driven learning into future initiatives for continued improvement.
  
• Support the optimization of the Marketing budget – maximizing channels and marketing ROI.
  
• Ensure on-going communication and regular status updates on all aspects of assigned Marketing Campaigns and activities with all key stakeholders.
  
• Proactively identify new and effective ways to deliver target direct marketing communications support to the lines of business.
  

Qualifications:

All interested applicants who meet the qualifications listed above are invited to submit a resume by clicking "Apply Now".

The indicated pay range for this position is a good-faith estimate based on the qualifications necessary for the position, including experience, training, and other considerations permitted by law. Additionally, it is emphasized that the pay band mentioned herein is the one established by the client company. Factors that may be used when making an offer may include a candidate’s skills, experience and geographic location, the expected quality and quantity of work. Most candidates will start at the bottom half of the pay range, with the upper end reserved for candidates with extensive experience and skills and who live in geographic markets commanding a higher starting pay. An employee’s pay history will not be a contributing factor where prohibited by local law.

This information is subject to change and serves as a general guideline for compensation discussions. Actual offers may vary based on specific circumstances and company policies.